Working with Burnside West Christchurch University Cricket Club, I lead the club’s creative direction across photography, videography, graphic design and social media. I created a cohesive design suite for the club’s social platforms, developing a consistent visual identity that could be used across match-day content, player features, results, announcements, promotions and community updates. The goal was to give the club a strong, recognisable presence online while keeping the content energetic and true to the culture of the club. Alongside the design work, I photograph and film the club throughout the season, capturing match days, players, behind-the-scenes moments and the atmosphere that surrounds the club. I then use this content across the club’s social media channels, managing the platforms and creating engaging content that keeps players, supporters and the wider cricket community connected. From concept and design through to content creation, photography, video and social media management, I help shape how Burnside West Christchurch University Cricket Club is represented both on and off the field.
